
Matrimonial market is increasing day by day
Lockdown has witness huge turnaround in matrimonial business
Major matrimonial players like Bharat Matrimony , shaadi.com etc has reported a exponential growth in member activity during the lockdown period, you can read in previous article here
Matrimony market is increasing not only for major industry player but also for the the size of market is increasing in terms of player , everyday almost 3-4 players are entering the market making it more tough to play around it .
Readymade matrimonial solutions have make it more easier for new player to enter the market ,one can easily find a matrimonial script as per his/her choice , budget and features , Ranging from 2000 to 2.5 lakh , there are huge number matrimonial solution provider.
But there are few things that should be on your checklist while selecting a matrimonial script
Additionally ministry of women and child development has also issued guidelines that need to be followed by each matrimonial service provider
You can read those guidelines here
https://wcd.nic.in/sites/default/files/Matrimony.pdf
Here is a brief of these guidelines
- their must be a user agreement with user’s intent
- Confirmation that information provided by user is correct to best of his knowledge
- A well defined privacy policy
- Confirmation of Mobile / email with proper due diligence
- Certified true copy of identity proof to be uploaded on matrimonial websites
- Service provider to make a declaration that it is matrimonial website and not a dating website
- Matrimonial website to make sure that they achieve the highest level of data security possible
These are just the guidelines , following them is a good practice , but they are not compulsory to be followed
Apart from these guidelines there are few more things that need to be checked before selecting a matrimonial script
- Check the technology and version of language (Most vendors are selling php5.6 which is obsolete )
- Check the featureslist
- check wheather OTP mobile verification is present or not
- Script has PRI (call center API) enabled
- IS it App ready (for android and iOS)
- Clientele
- Registration form and fields
- Database structure
- UI should be attractive
- Powerful admin panel
- REports and analytics
- Auto Match Making
- Astrological match making
- Post Sales Support
These are few things that need to be checked before selecting any matrimonial script